“I never panic about speaking on stage. It’s pretty introvert-friendly up there.”
– Rand Fishkin

Through the years I have done a lot of speaking about the process of building an experience company, about experimenting with all things digital and about building a career “the hard way”.
I enjoy that a lot. And I have have gotten very comfortable with it over the years, which just makes me enjoy it even more.
In 2018 my biggest speaking gig was at the Danish conference “Business Online” with more than 500 participants – I got off the main stage with an average feedback score at 4,4 out 5.
Topic examples:
- Building an experience company from scratch (without funding)
- Building digital market places
- My most important learnings about Conversion Rate Optimisation
- Video marketing! How we use video to sell more experiences.
- What starting a company at age 21 has learned me about education, leading and life.

Lecturer / Professor
@ Aarhus Business Academy
“I highly recommend Lasse Kjær as public speaker. Through his communication, you can feel that he is highly passionate about his work and even more so about creating memorable experiences for his customers. Lasse is able to catch everyones attention and always provides great examples. I am always looking forward to the next time, Lasse is speaking at our school”.

Event & Relations Manager @ Novicell
“Lasse is an am eminently and exceptionally authentic speaker, who on the basis of his company, “TrueStory”, provides knowledge and inspiration in an incredibly alive and sympathetic way. We have had the pleasure of Lasse as speaker on several occasions. Every time he has received some of the highest speaker ratings in the evaluations.”