Most businesses are not built on big, audacious goals and moonshot projects. Instead, they are built on a simple idea, an attempt to fix a problem, and a tireless effort to improve the value they deliver and a constant self-reminder to keep doing that and just that. Savil Lavigna, the founder of Gumroad, recently tweeted that “people are spending years looking for shortcuts.”. And, indeed, many businesses have …
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Confirmation bias - this is why you make bad decisions
In this post, I will explain a psychological pattern. A pattern that, when I realised how it was affecting me, changed how I operate in business, in my relationships, and in life in general. This pattern is called confirmation bias. I honestly believe that it is one of the biggest factors in determining whether you reach your goals — and whether a business sinks or swims. Have you ever wondered which …